Editorial illustration: a touring motorcycle and a view of Rome

About us

We are serial travellers.

We love the open road, especially with a Harley-Davidson beneath us, but we are just as happy to catch a well-timed flight.

Because travel is part of who we are: we seek it out, chase it and live it. Always.

Over all those miles, there is one thing we have learned:

👉 no journey is truly unforgettable without somewhere to recharge your batteries.

That is why Why Not Apartment was born.

A space that reflects what we look for whenever we arrive in a new city: peace, comfort, thoughtful details and a convenient location.

A haven to recover from the road, yet just a short walk from the bustle — because, let’s face it, it is never too late to enjoy the city and perhaps a little nightlife.

Why Not is the right place for those travelling for work, love, curiosity or freedom.

Because there is a serial traveller in each of us.

And that is who we love to look after.